Lightweight Marketing Automation That Doesn’t Suck

Marketing automation. So much promise, so many overpriced tools.

You've scoured the internet for something designed for you...a tool that allows you to send customized emails to the right person at exactly the right time.

The question is: why are the tools in this space so ridiculously expensive and, adding insult to injury, so hard to use?

Maybe you’ve tried out one of the big players in marketing automation and you’re exhausted with their clunky UI or lack of new features.

Or maybe you’ve outgrown your entry-level email marketing tool and find yourself adding hack after hack to try to keep up with your marketing needs. At your stage, static email newsletters just aren’t cutting it anymore.

You've heard for years that marketing automation is a place to make big leaps in conversion rates; from lead nurturing to trial emails to post-purchase education and retention. But it's been too complicated and time consuming to set up.

If that's the case, you're going to love Drip.


"Adding the widget to my site literally took me less than 10 minutes, and has already captured 956 leads in 3 months! I love how easy you have made this, and it looks awesome on my site without annoying users."

— Nate Grahek |

New to marketing automation? Find out why it's the future of email marketing. (open article)

Drip is lightweight marketing automation that doesn't suck.

Have you heard of Eloqua, Marketo, Ontraport, or Infusionsoft? If so, think of Drip as a lightweight alternative that gives you the bulk of the value at 10% of the sticker price.

Drip allows you to craft every interaction with your leads, trial users and customers like an artisan.

Imagine the ability to trigger an action based on any action a user takes, be it expressing interest in particular topic, downloading a sample chapter of your book, starting a trial of your software, or viewing your upgrade page but not upgrading.

Curious how Drip applies to your business? Click one of the buttons below to get an idea of how customers are using email automation to capture more leads and close more sales.

If any of this sounds familiar, it should. This is well-executed marketing automation, except with one key difference.

The difference between Drip and other marketing automation platforms is that our sole purpose, nay our mission, is to make it ridiculously easy (and cost effective) to get started, and we provide you with the best email tools, guidance, content blueprints, and metrics that you've ever seen in this kind of tool. Hands down.

You’ll be gathering new email subscribers less than five minutes after starting your free trial.

You don’t have to talk to a salesperson. There are no annual contracts. No learning curve. And no training required.

If you want to automatically send a user a series of emails, without writing any code, based on a purchase through Gumroad or PayPal, a recurring charge in Stripe or Chargify, or a new email into Unbounce or LeadPages, you should try Drip.


If you want to capture leads from every page of your website by adding a single snippet of JavaScript to your footer, you should try Drip.


If you want to use email to inspire your target customers and earn their trust, transform skeptical new users into successful customers, or turn your successful customers into raving fans who bring new business straight to your door, you should try Drip.

We've painstakingly studied successful SaaS applications, software companies, Ebook authors and consultants, and adapted their approaches into email blueprints that show you the steps that will make this work for you.

Campaign Blueprints

In essence, Drip's #1 goal is to pull you from the dark ages into email marketing enlightenment.

Don't continue to fumble with a clumsy interface and dated software, or stick with an email newsletter tool you outgrew a year ago.

Experience marketing automation built for the next decade, rather than the previous one.

We pride ourselves in building hand-crafted, organic software that provides you with an experience unlike any email marketing software you've used.

Don’t take our word for it, have a look inside and decide for yourself.


"What had previously been a pain to set up, Drip turned in to a short, painless process that has increased customer retention and converted new customers at a much faster rate."

— Josh Pigford |

Let Drip work its magic (for free) for 3 weeks. After that it’s only $49/month. Cancel anytime with 1 click.

Drip has been spotted on these fine websites: