Hi {{ subscriber.First_Name }},

May I join the inevitable hordes of people invading your inbox to wish you a very happy New Year. Hope that you had a restful holiday season and are back at your desk and raring to go now. This time of year gives a great opportunity for reflection and fresh starts - what are you going to do differently in your business this year? I'd love to hear from you.

Scaling SaaS Marketing Hangout - This Wednesday

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People talk a lot about scaling SaaS, or scaling your hiring or culture. But what about marketing? How does your Marketing need to develop in line with the rest of the business?

The first BoS event of the year sees the return of the BoS Hangouts. Andrus Purde, founder of Outfunnel, spoke at Business of Software Europe 2017 about the 4 stages a SaaS Marketing team goes through as a business scales. Watch that talk here and join us for a discussion about scaling SaaS marketing on Wednesday 10th January, 4pm GMT.

Sign me up for the Hangout

 

Start the New Year with a Great BoSTalk

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In my last email, I rounded up the top 5 most impactful talks we published on the BoS website last year. These are among some of the best, most insightful talks on our website - talks from Rand Fishkin (Moz), Michael Pryor (Trello), Gail Goodman (Constant Contact), Rory Sutherland (OgilvyChange), and Jason Eckenroth (ShipCompliant). 

But they're not just for 2017.

Start your 2018 off right by setting some time aside to work on, not in your business. 

We'd especially recommend watching Jason Eckenroth's talk because we'll be hosting a Hangout with him on 31st January. More info to follow on that, but put the date in your diary.

The Top 5 Most Impactful BoSTalks of 2017

 

Curated Tech News For Ridiculously Busy People

The state of AI. What's working and what's not. Frank Chen, from a16z on what companies need to be thinking about. 30 minute watch

Growth Hacking Guide - 101 We hate what growth hacking' has become but we like the concept. This is a good intro. 15 minute read

Some predictions for 2018 from the Exponential View newsletter Some interesting thoughts on the near future from BoS speaker Azeem Azhar. 12 minute read​​​​​​​

Congratulations to our friends at WPEngine on passing $100M in annual revenue Look out for Founder Jason Cohen's BoS USA 2017 talk - coming soon. 8 minute read​​​​​​​
 

That's all for today. Hopefully see you at our Hangout with Andrus Purde on Wednesday.

Mark Littlewood
@BoSConference
@MarkLittlewood
+ 44 7760 171 929